Lexmark had a great idea, take the award-winning, true-tested ceramic heating element from their printers, and find new and exciting uses for them. One was the Solexio Hair Styler. Not just any styler, but one that competed with the top stylers around the world.
The Solexio Stylr.
We worked fast to catch up to their Christmas rush with a new website, digital assets, photography and video. We also needed messaging and promotional campaigns directed at the desired demographic, and all just a few months before Christmas.
Many were happy to find these under their Christmas tree that year.